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From a Broken Neck to a Burgeoning Business
About 10 years ago, I was playing a casual game of basketball with some friends when my head collided with the wall behind the hoops. This collision compressed my spinal cord and caused me to develop central cord syndrome. From there, I was thrust into a side of healthcare I had never seen before. While dealing with the trauma of my injuries and their impact on my family, I was expected to make crucial healthcare decisions in a matter of minutes. Luckily, I found wonderful physicians and physical therapists that helped me to reach a recovery-level far beyond what was expected, but locating these quality providers was difficult. Listen to my ignite session to hear from the horse's mouth about how important your work is and gain insight into the patient experience.
Speaker: Ty Allen
In 2013 Ty experienced a severe spinal cord injury in an accident. As a result, he had to learn to walk and use his hands and arms again. During the 9-month recovery phase, Ty received excellent care from many medical professionals, but he learned a lot about the state of marketing in healthcare as he made choices related to his care. This inspired him to bridge the gap between providers and their patients when it comes to marketing, and thus, SocialClimb was born.